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Low Priced DVD Burning PC

Boot Camp feature for Friday, July 11, 2003

A DVD burning PC for under 750 dollars. Bloomberg Boot Camp, a report on today's technology. Emachines, the second largest seller of desktop PCs at retail behind Hewlett Packard, is out with its new line-up of computers. Even the lowest priced model... at 399 dollars includes a CD burner. And the new T2625... is the company's first desktop with a DVD burner. VP Gary Elsasser... expects the popularity to grow quickly...

"Probably by the middle of next year we'll start offering half of our machines with DVD RW. It sort of makes sense based on the price points we see them moving to."

Bank DVD discs, which cost just a couple of dollars can store 4.7 gigabytes of data... and can be used for creating home DVD movies as well. The 749 dollars Emachines unit... includes a dual format DVD drive... that can use either the plus or minus DVD standard... along with a CD burner... a 120 gigabyte hard drive... .512 megabytes of memory... and an AMD Athlon XP 2600+ processor. About what will happen to PC prices through the rest of this year, Elsasser says...

The average selling price for a computer has been dropping. Ninety three percent I believe of the products sold in U.S. retail after rebate are now under a thousand dollars. I don't see any major business below 399 for the next six to nine months. You really have to sacrifice too much to go below that."

HP offers an entry level PC at 399 after a rebate as well. Bloomberg Boot Camp, I'm Fred Fishkin.