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A Web Site for the Opinionated... HotSoup

Boot Camp feature for Thursday, August 10, 2006

A Web site for the opinionated. Bloomberg Boot Camp, a report on today's technology. Sites like MySpace.com have already demonstrated the power of social networking. Now…some high profile leaders from politics…the media and the technology arena….have joined forces to create a social discussion site….called hotsoup.com. Former Gore adviser Chip Smith is one of the co-founders….

"Hotsoup.com is an online community, which is really going to be dedicated to issues, politics, policy, business and pop culture. It's a place for what we call opinion drivers to come together, to meet to network, to express, to publish and to really interact with a wide variety of people like them across the country."

Some of the other co-founders include Matthew Dowd…chief strategist for the Bush Cheney campaign in 2004….and Joe Lockhart, Former President Clinton's press secretary. The list goes on…but you get the idea. This odd mix is in the so called Soup together. Smith says it differs from other sites which attract only people with similar points of view…

"People want to have more information. They want to have more discussion. They certainly are interested in people that share their point of view, but they're trying to get more points of interest, more points of inflection, so that they can form an opinion. And they're enormously frustrated in the way the existing channels really force narrower conversation. Whether it's television where you have two talking heads constricted by time and really set up in such a way where they can really have an argument, there is enormous demand, we think, for people to have a broader conversation."

The HotSoup.com site is scheduled to launch formally in October. Bloomberg Boot Camp, I'm Fred Fishkin.