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Solid State Drives Get Ready for Prime Time

Boot Camp feature for Friday, June 27, 2008

Solid state drives get ready for prime time. Bloomberg Boot Camp, a report on today's technology. You can find them in some of the super light notebooks on the market….and it may not be long before solid state drives that use flash memory start eating into sales of traditional hard drives in a big way. The advantages include durability, speed and lower power consumption. But smaller capacities and cost…have been drawbacks. At Samsung, VP Jim Elliott says all of that is changing… and about those gigabytes…

"There will be a 128 version coming out in the third quarter and the 256 will be launching in the fourth quarter. So what happens with memory or with NAND flash is the density doubles every year and the price comes down by 50 percent per gigabyte. So if you extrapolate those two curves you can see where you're going to have a very cost competitive and density competitive SSD moving forward."

What that means is that consumers will be buying more and more notebook PCs….with solid state drives…

"So this year we expect maybe in the range of one to two million units, which is maybe a one and a half percent attach rate, moving into double digits by 2010. What's interesting is we think we'll be more than twenty percent, SSDs will encompass more than twenty percent of notebook storage in 2011."

That's not to say traditional hard drives will be going away. Capacity there continues to rise…with prices continuing to fall. Bloomberg Boot Camp, I'm Fred Fishkin.