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Google Says it Wants to Make Browsing Better

Boot Camp feature for Tuesday, September 23, 2008

Google says it wants to make Web browsing better. Bloomberg Boot Camp, a report on today's technology. Google's launch of its own Web browser...dubbed Chrome...this month....made lots of headlines. And there's speculation about how long it will take for Chrome to lure folks away from Microsoft's Internet Explorer and Mozilla's FireFox. But product manager Brian Rakowski says while the response is overwhelming...that's not the real goal...

"A lot of people have been trying it out. We think that's great. Long term, our goal is to help make all browsers better. That's the reason we open sourced everything. We very excited if other browsers want to take some of the things we've done and they find it useful and they integrate it with what they've built to make the experience better for their users as well. We don't have to get all the users to feel like we've had a success here, we just want to make the browsing experience better."

Chrome is leaner and faster than Explorer and Firefox. It uses tabs for organizing pages that are open....and...the browser is what you might call intuitive...

"One of my favorite features is called the omni box. And in fact we used to call it the psychic omni box because we tried to make it very intelligent and learn from the kinds of things that you do on the Web so you would only have to type one or two keystrokes before it takes you where you want to go. The omni box actually combines an address bar where you type URLs and a search box where you type searches."

The home page is designed to give you a graphic display of your most visited sites.
Bloomberg Boot Camp, I'm Fred Fishkin.