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Memory for Mobile Phones

Boot Camp feature for Wednesday, October 8, 2008

Memory for mobile phones. Bloomberg Boot Camp, a report on today's technology. Not that long ago....most of the memory cards that were being sold....were for digital cameras. But the market is changing fast. At memory card maker Kingston, David Leong says...

"Our biggest shipping product now is a micro SD card. As more and more people turn to their phones as an all in one device, for content, videos...it's no longer just an address book, it's for photos, music videos, songs, everything like that...the need for storage goes up. So Kingston's released an eight gigabyte micro SD HC card. And we put that as part of a kit. So in the kit, which we call our eight gigabyte multi kit, it's a four in one device. You have your card surrounded by two readers...a mini and full size SD adaptor...plus a USB reader that goes along with it. So you can use one card and move it across multiple devices."

Including cameras and music players with memory card slots.

"For anybody that wants to move their data from a cell phone to a camera to even a camcorder, you can just use the handy adaptors that go along with it."

The eight gigabyte micro SD HC card kit....sells for under forty dollars. Keep in mind...that to be able to use all 8 gigabytes of storage....your phone or other device will have to be fairly new and designed for SD HC cards. Better to check before you buy. You can find more information at Kingston.com. You can find us on the Web at bootcamp.com. Bloomberg Boot Camp, I'm Fred Fishkin.