Online help in finding the right bank. I'm Fred Fishkin with technology BootCamp, a report on gadgets and gear. Hidden fees, customer service issues and more. There's plenty to consider when it comes to choosing a bank. A Web site called MyBankTracker aims to make the process more simple and transparent. Co-founder Alex Matjanec says providing info about interest rates is just the start...
"But then we take it that next step further, I think this is what really differentiates us, in allowing us to provide consumer reviews, consumer questions, so they can start to look at what other consumers who currently use that bank are experiencing and get a better feel of the overall value that bank is offering. Because at the end of the day it's going back to best in class service and that's what's important to the consumer."
MyBankTracker.com does accept advertising from banks, but Matjanec says that has no influence on the editorial side and ratings added by consumers. You can find us with archives, full length interviews and more at BootCamp.com. I'm Fred Fishkin.