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When it Comes to Online Matchmaking, More Go Mobile

Boot Camp feature for Thursday, July 8, 2010

When it comes to online matchmaking, more people are going mobile. I'm Fred Fishkin with technology BootCamp, a report on gadgets and gear. Match.com has been around for fifteen years....and now has more than twenty million members in 37 different countries. The idea of using the Internet to find that special someone has caught on in a pretty big way. And more and more users are accessing the service from smartphones. Director of mobile products Deepak Thomas...


"What we've noticed is that Match users on the iPhone are typically two and a half times more engaged, as in they view more profiles. They send more messages and communicate more with other members. So clearly it's one of those differentiating factors that help members on Match find more success on the site."


In addition to the iPhone, Match.com has apps for BlackBerry and Android smartphones and browser based access on other devices. You can find us with archives, interviews and more at BootCamp.com. I'm Fred Fishkin.

Categories: Mobile Devices | Computers