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Michael Dell Sees PC Turnaround

Boot Camp feature for Thursday, July 26, 2001

Michael Dell sees a PC turnaround on the horizon. Bloomberg Bootcamp, a report on today's technology. The slump in personal computer sales has hit hard at companies like Compaq, Hewlett Packard and Gateway. Even though there have been layoffs at Dell... it was the only major computer maker that continued to see growth in the United States and around the world in the second quarter according to Gartner research. And CEO Michael Dell tells us there is reason for optimism... .in the months to come...

"If you look to next spring, you have the three year anniversary of a huge wave of buying. So that is certainly a period when we would expect a lot of upgrades. If you go back earlier than that, to October 25th, you have the introduction of Microsoft's Windows XP, that is certainly a factor that will drive buying. As well, you have Intel's aggressive pricing with the Pentium 4 and we're driving the Pentium 4 in a very, very rapid fashion to be really the mainstream product for all of our customers in the desk top world." Could it happen before next spring, a turn around? "It's very dependent on overall, kind of macro-economic factors. For Dell, we've been able to grow even while the market's been shrinking."

Dell says the tax rebates and interest rate cuts could be a help as well. But are the days of the PC boom behind us for good?... .

"There is an argument to be made that with all this delay in buying, there could be quite a snap back in demand, subject to the economy."

And Dell says if that happens, his company will be poised to increase its market lead. Bloomberg Bootcamp, I'm Fred Fishkin.